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EDITORIALS

Hennessy Celebrates King Promise with Star-Studded Celebration at Skybar Following TGMA Artist of the Year Win

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BV MUSIC

May 27, 2025

Luxury cognac brand Hennessy pulled out all the stops to celebrate Ghana’s very own King Promise following his monumental win as Artist of the Year at the 2025 Telecel Ghana Music Awards (TGMA). The exclusive event, held at the breathtaking Skybar25, perched atop the Villagio tower in Accra, brought together some of Ghana’s most influential creatives and tastemakers for an unforgettable night.

The celebration was not just about accolades, but about honoring King Promise’s journey and continued impact on the Ghanaian and African music scene. His smooth blend of Afrobeats, R&B, and highlife has consistently positioned him as a standout act, and his recent win only cements his reputation as a leader in the new wave of African music.

Notable attendees included Kwesi Arthur, GuiltyBeatz, and the founders of Free The Youth, all showing up in support of the “Terminator” hitmaker. Guests were treated to an elegant night of music, fashion, fine drinks, and unforgettable views of Accra’s skyline a perfect setting to match the magnitude of King Promise’s achievement.

This isn’t the first time Hennessy has aligned with King Promise. Last year, he was unveiled as the face of Hennessy Night Blaze, a bold campaign that saw the brand tap into the pulse of Ghanaian nightlife and culture. That collaboration marked the beginning of a growing relationship between the artist and the premium cognac label, with the recent celebration adding another chapter to their shared story.

With this momentous win and the support of global brands like Hennessy, King Promise continues to rise not only as a musical powerhouse but as a cultural force reshaping the sound and style of African music on the world stage.